When Carolyn Bradfield's daughter Laura died from a drug overdose a few days before Christmas in 2017, she committed to helping other families avoid a similar tragedy.

Bradfield, a St. Petersburg resident, is now using her subject and technological expertise to mitigate the exponential rise in fatal overdoses. She founded InterAct Lifeline to aid the 85% of people - like her daughter - who relapse after exiting rehabilitation and treatment centers.

Her solution is LifeLine Connect, a mobile application that utilizes biometric data from wearable fitness trackers and smartwatches. If vital signs indicate a potential overdose, the app will notify emergency contacts and direct first responders to the user’s location.